ORINOCO COFFEE

BRANDING

POSTER DESIGN

PACKAGING

Orinoco Coffee - named after the river Orinoco in South America, believed to be the source of where Colombian coffee first originated - are speciality coffee roasters, offering a range of responsibly sourced, fair-trade, roasted Colombian coffee beans and coffee paraphernalia.  

 

The client is looking for a new brand identity to roll out across a variety of brand touch-points including their packaging and their delivery vehicles.

 

Orinoco is sold and distributed all across the world and competes with some of the biggest global coffee brands out there. As a result, the brand identity must be simple and legible for customers from different countries.

 

This brief is part of the branding & identity deck at BriefBox.​​