THE MATERNITY PROJECT

GRAPHIC DESIGN & LAYOUT
SOCIAL MEDIA DESIGN
RESEARCH
VIDEO EDITING
ADOBE CREATIVE SUITE

The Maternity Project (TMP) is a Dubai-based brand dedicated to offering a bespoke and holistic experience to women embarking on or continuing their maternity journeys. With a mission to create a space for mothers to embrace their motherhood, TMP provides a curated selection of luxury garments and products that enhance women's wardrobes and lifestyles during and after pregnancy, all while allowing them to retain their styles and identities. Additionally, TMP offers vital information to empower mothers and help them navigate the significant changes during this unique stage of life with ease and confidence. More than just an online platform, TMP is a vibrant community for mothers and mothers-to-be, celebrating the strength, beauty, and extraordinary journey of motherhood. At every step of the project, we are focused on centring mothers, no matter where they are in their motherhood journey.

As the primary social media designer and strategist, my role is to create engaging social media content that fosters community building, provides valuable information about the motherhood journey, and promotes launches and events. I focus on creating a welcoming, supportive atmosphere with an aesthetic that emphasizes mothers' mental and physical health, helping them feel beautiful. My work includes planning and creating static posts, illustrations, typography, reels, interactive stories, and more.

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Find them at @thematernityprojectofficial on instagram.​