COURAGEOUS MINDS

Courageous Minds is a boutique consultancy based in Dubai that works with SME’s and family businesses in embedding value creation at the core of their strategies, governance, processes, and measurement systems to achieve sustainable growth.

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The task at hand was to revamp the visual identity of Courageous Minds, infusing it with a contemporary, sleek, and bold aesthetic. Additionally, my role included the creation of both digital and print marketing materials, tailored to a variety of purposes. Our team also worked on design and strategy for an upcoming book launch for the founder.

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My objective was to reimagine corporate branding in a way that was not only contemporary but also striking and modern. This transformation aimed to make Courageous Minds more appealing to a diverse and wide-ranging audience, drawing attention to the brand's evolution and forward-looking approach. I also created promotional material for the book launch.